I love the enthusiasm, @Lelc2 !! And after seven months of ownership and about 4,000 miles on my 2020 Pure, I'd mostly agree with you. I checked out many new and used motorcycles before buying my R9T, and test rode several. I almost went with one or two other bikes, but loved the character of the R9T, and the looks of my Pure in particular. That being said, it's not perfect but I'm starting to love it. I rode through some rain today on my way home and got soaked. I'm hoping not to catch a cold, but even after being miserable for the last 30 minutes coming home, I can't wait to get out on my Beemer again!
As for competition, folks above have already offered alternatives, and I'd have to agree with them. Several manufacturers make models which are at least similar to the R9T, if not direct competitors. Triumph and Ducati are probably the closest. But there are pros and cons to each bike in this segment. Looking at the whole package, however, I'd rather have my BMW than any of the competing bikes in its class.
As for competition, folks above have already offered alternatives, and I'd have to agree with them. Several manufacturers make models which are at least similar to the R9T, if not direct competitors. Triumph and Ducati are probably the closest. But there are pros and cons to each bike in this segment. Looking at the whole package, however, I'd rather have my BMW than any of the competing bikes in its class.